The New Normal: How the Pandemic Has Reshaped Real Estate

By Keller Williams Ortigas-27C Realty

Explore how the pandemic has influenced the real estate landscape and what changes could be here to stay.

The COVID-19 pandemic has caused a significant shift in how we live and work, and the real estate industry is no exception affecting both the residential and commercial sectors and impacting how people buy, sell, and use real estate. The pandemic has created both challenges and opportunities for real estate professionals, with new trends emerging that will shape the industry’s future. In this blog, we will explore how the pandemic has changed the real estate industry and what the future may hold.

real estate during pandemic

Remote Work and the Demand for Space

One of the most significant impacts of the pandemic on the real estate industry has been the rise of remote work. As more people work from home, the demand for larger properties with more space increases. Many people are now looking for homes with dedicated home offices, outdoor spaces, and room for exercise equipment or other hobbies.

On the other hand, the demand for properties in urban areas has decreased as people are no longer tied to living close to their place of work. This has increased demand for properties in suburban and rural areas, where people can enjoy more space and a quieter lifestyle.

Impact on Residential Real Estate

The pandemic has brought about changes in the residential real estate market in the Philippines. The demand for properties with outdoor spaces, balconies, and natural light has increased as more people spend time at home. The pandemic has also led to a change in preferences, with buyers now looking for properties in suburban areas or outside city centers. This shift has led to increased demand for properties on the outskirts of major cities such as Manila and Cebu.

virtual real estate tour

Virtual Real Estate Processes

Another significant change in the real estate industry brought about by the pandemic is the shift toward virtual processes. Real estate agents now use virtual tools such as 3D tours, virtual staging, and online open houses to showcase properties to buyers. This has made buying a property more convenient and efficient, as buyers can view properties from the comfort of their homes.

Similarly, the process of closing on a property has also become more virtual, with many real estate transactions now taking place entirely online. This has reduced the need for in-person meetings and streamlined the process.

support and incentives

Government Support and Incentives

The Philippine government has implemented various measures to support the real estate industry during the pandemic. The Bangko Sentral ng Pilipinas (BSP) has lowered interest rates to encourage borrowing and stimulate the economy. The government has also implemented tax incentives and waived certain fees for real estate transactions.

The Future of the Real Estate Industry

It is clear that the pandemic has had a significant impact on the real estate industry, and many of the changes that have taken place are likely to be permanent. Remote work is here to stay, driving demand for larger properties with more space. Virtual real estate processes are also expected to become more common as they offer greater convenience and efficiency for both buyers and sellers.

However, there are still some challenges that the real estate industry will need to overcome. The pandemic has caused economic uncertainty, and many people are struggling financially. This has made it difficult for some people to buy or sell a property and has decreased overall demand.

The COVID-19 pandemic has brought about significant changes in the real estate industry in the Philippines. The adoption of virtual tools and online platforms has made the process of buying and selling properties more convenient and accessible. While the pandemic has presented challenges for the commercial real estate sector, it has also brought about new opportunities. As the country moves towards recovery, the real estate industry is expected to evolve to meet the changing needs of buyers and sellers.

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