Real Estate Automation Tools to Save Time and Energy

Real estate is a highly competitive industry that demands time and energy. There are many tasks involved in the real estate business that require a significant amount of time and effort, such as property research, listing management, and client communication. However, with the advancements in technology, there are now many real estate automation tools available that can save time and energy for real estate professionals.

In this blog, we will explore 8 real estate automation tools that can help real estate agents and brokers streamline their workflow, increase productivity, and improve their overall business operations. From lead generation and marketing to transaction management and beyond, these tools can help agents and brokers handle tasks more efficiently, freeing up more time to focus on building relationships with clients and closing deals. 

1. Propertybase

Propertybase is a comprehensive real estate CRM that can help real estate professionals manage their leads, listings, transactions, and client communication in one centralized platform. The platform offers various features such as lead generation, automated marketing campaigns, transaction management, and customizable reporting, allowing real estate professionals to streamline their workflow and save time.

In addition, Propertybase integrates with a variety of other real estate tools and platforms, such as MLS systems, social media channels, and third-party lead sources, making it a highly versatile and flexible CRM solution. With its intuitive interface and robust feature set, Propertybase is a popular choice among real estate professionals looking to streamline their business operations and increase their productivity.

2. Zapier

Zapier is an automation tool that can connect different apps and software to automate repetitive tasks. Real estate professionals can use Zapier to create automated workflows between their favorite apps, such as Google Sheets, Slack, and Mailchimp. For instance, they can create a workflow that automatically sends an email to a client when a new listing is added to their MLS or notify their team members when a lead is added to their CRM.

3. Zillow Premier Agent

Zillow Premier Agent is an advertising platform that allows real estate agents and brokers to advertise their listings on the Zillow platform. The platform uses an algorithm to match potential buyers with agents and brokers based on their search criteria, enabling real estate professionals to reach a larger audience and generate more leads.

One of the key features of Zillow Premier Agent is its lead generation system. The platform uses an algorithm to match potential buyers with agents and brokers based on their search criteria such as location, price range, and property type. Real estate professional can then receive leads through phone calls, texts, or emails.

Zillow Premier Agent offers different subscription levels, with varying features and benefits. Some of the additional features available to subscribers include enhanced listings, premium placement on search results pages, and access to exclusive leads.

4. CoStar

CoStar is a real estate database that provides real estate professionals with access to commercial property data, market trends, and analytics. The platform can help brokers and agents conduct property research and analysis more efficiently, enabling them to make informed decisions about their property listings and investment opportunities.

Costar’s platform is designed to be user-friendly, with a range of tools and features that help real estate professionals navigate the platform more efficiently. For example, users can create customized searches and save their favorite properties, making it easier to stay up-to-date on listings and market trends.

In addition to its core real estate database, CoStar also offers a range of additional services, such as market analytics and investment analysis tools. These services can help real estate professionals identify investment opportunities and make data-driven decisions about their portfolios.

5. DocuSign

DocuSign is an electronic signature platform that allows real estate professionals to sign and send documents securely and efficiently. The platform can help agents and brokers manage their transaction process more efficiently, reducing the need for printing, scanning, and mailing documents. With DocuSign, real estate professionals can sign and send documents from anywhere, at any time, using their mobile devices or computers.

6. ShowingTime

ShowingTime is a scheduling and showing management platform that allows real estate professionals to schedule property showings and manage their calendars more efficiently. The platform integrates with multiple MLS systems and allows agents and brokers to schedule showings, send automated reminders to clients, and track showing activity in real-time.

7. RentSpree

RentSpree is a tenant screening platform that allows real estate professionals to screen potential tenants quickly and efficiently. The platform integrates with various MLS systems and allows agents and brokers to request and receive tenant screening reports, such as credit reports, criminal background checks, and eviction history reports.

RentSpree’s screening reports provide a comprehensive overview of a tenant’s credit history, criminal background, and eviction history, allowing real estate professionals to assess the risk of renting to a particular tenant. The reports are generated by trusted third-party providers, ensuring that the information is accurate and up-to-date.

In addition to its tenant screening services, RentSpree also offers a range of additional features, such as digital lease signing, rent collection, and maintenance requests. These features make it easier for agents and brokers to manage their rental properties and provide a better experience for tenants.

8. Planoly

Planoly is a social media management platform that allows real estate professionals to schedule and manage their social media content across different platforms, such as Instagram, Facebook, and Twitter. The platform offers various features, such as content creation tools, analytics, and hashtag research, enabling agents and brokers to create engaging social media content and reach a larger audience.

Planoly offers a range of features designed to help real estate professionals create engaging social media content and reach a larger audience. One of the key features of the platform is its content creation tools, which include a drag-and-drop visual planner, customizable templates, and a stock photo library. These tools make it easier for agents and brokers to create high-quality, visually appealing social media content that resonates with their audience.

Another important feature of Planoly is its analytics tools, which allow real estate professionals to track the performance of their social media content and measure their engagement and reach. The platform provides detailed insights into key metrics, such as likes, comments, and shares as well as audience demographics and growth over time.

In a nutshell, the real estate industry has become highly competitive and demanding, with many tasks requiring significant time and effort. However, with technological advancements, real estate professionals can now access various real estate automation tools that can help them streamline their workflow, increase productivity, and improve their overall business operations. These automation tools range from lead generation and marketing to transaction management and social media management, which helps real estate agents and brokers handle tasks more efficiently, freeing up more time to focus on building relationships with clients and closing deals.

Propertybase, Zapier, Zillow Premier Agent, CoStar, DocuSign, ShowingTime, RentSpree, and Planoly are some of the best real estate automation tools available to real estate professionals. Each tool is designed to help real estate agents, and brokers manage their workflow more efficiently and automate repetitive tasks, such as scheduling property showings, signing and sending documents, and tenant screening.

Real estate automation tools can help professionals save time, improve productivity, and increase their chances of success in a highly competitive industry. By leveraging technology, real estate professionals can streamline their business operations, allowing them to focus on providing their clients with high-quality services and closing more deals.

At Keller Williams Ortigas-27C Realty, we value the well-being and productivity of our associates. Contact us today to join our supportive and agent-centric culture.